recognized for its excellent merchandising strategies, Costco Wholesale
Corporation owned by Jim Sinegal and Jeff Brotman ranks as the second largest
retailer worldwide (Costco, 2017). Costco dominates part of the retail
industry’s shares open to the public in the Nasdaq Stock Market.  In 1976
business entrepreneur Sol Price established the concept of a private business
warehouse club, which he called Price Club located at San Diego, California
(About us, 2017). Price’s goal was to provide an environment where “efficient
buying and operating practices gave members access to unmatched savings” (About
us, 2017). Later the ex executive vice-president of Price Club, Jim Sinegal,
saw a greater opportunity of creating memberships not only for businesses but
also to families. This allowed consumers to purchase products of high quality
and great value. Finally, Costco Wholesale founded by Jim Sinegal and partner
Jeff Brotman opened their doors to the corporate world in 1983 and ten years
after merged with Price Club (About us, 2017).

Costco’s successful operations resulted in expansions to 11
countries and counts with 736 warehouses distributed between: United States,
Puerto Rico, Canada, Mexico, United Kingdom, Japan, Korea, Taiwan, Australia,
Spain, Iceland and France (About us, 2017). However, Costco
only “operates electronic commerce web sites in the U.S., Canada, the United
Kingdom, Mexico, Korea and Taiwan” (Costco Wholesale, 2017). Costco’s
competitiveness in the retail industry shows through their product line
diversity consisting of wholesale products, travel services, business center,
optical, photo, pharmacy, etc.

We Will Write a Custom Essay Specifically
For You For Only $13.90/page!

order now

With over 225,000 employees internationally, Costco’s store
locations across the globe makes up its corporate structure and sales with
North America leading the most profits (Annual Report, 2016). According to
Nasdaq, Costco’s market capital is $80, 593,993, 035 with a 184.42 price per