Dear Teach for India. Currently in India 76%

Dear XYZ,

Hope this mail finds you well. I am writing to brief you
about the role of Outreach Manager, Fellowship Recruitment, Teach for India.

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Currently
in India 76% of students, do not make it to higher education system.

52% of
standard 5 students cannot read a standard 2 text.

There
is a severe deficit of people at all levels of the education system who are
committed to working together to improve the capacity and quality of our
nation’s schools. 

Teach
For India exists precisely to fill this deficit of leadership in education.

In
order to build a growing community of leaders, Teach For India has developed a
two-part theory of change.

In the
short-term, through our Fellowship program, we provide an opportunity to
India’s brightest and most promising individuals, from the nation’s best
universities and workplaces, to serve as full-time teachers to children from
low-income communities in some of the nation’s most under-resourced schools.

In the
long-term, we engage these leaders, our Alumni, and support this growing
community to advocate for change. Our Alumni work in diverse roles within the
education sector, as teachers, teacher-trainers, school principals, curriculum
designers, and education policy researchers, as well as in the ecosystem
surrounding and supporting the education sector.

The recruitment
team at teach for India attracts the brightest leaders into our classrooms to
ensure continued and multiplied impact on Indian education. The team works
mainly on building sustainable partnerships with top institutions across the
country, influencing and attracting talent from colleges and corporates.

Outreach
Manager at the Fellowship Recruitment team has 3 main look out areas:

1.      
Youth and
national partnerships/ events:

               This is the management part of
the job.

Here
the manager is expected to promote TFI and the fellowship opportunity through
various youth organisations like AIESEC, MAD and college fests.

The
manager arranges for talk of recruitment director and leadership team on
various city events.

 

2.      
National
Communications

              
This is the marketing part of the job

Work
on projecting various fellowship stories to applicants in the form of documents,
videos on social media campaigns.

Manage
communication on college/ corporation campuses via posters, emails, FB pages,
LinkedIn.

Manage
content and design for Recruitment collateral such as presentation, posters,
brochures, Fellow Handbook 

Partner
with design agency for the above-mentioned brochures, posters, videos,
documents etc

 

3.      
Project
managing and structuring long term research

 

This
is the data analysis part of the job.

 

Collect
data and analyse the approach adopted.

Research
and understand the target segments.

Work
on improving the messaging.

New
and improved marketing strategies.

 

The role heavily
depends on people skills as most part of it depends on your ability to influence,
engage and invest people from various backgrounds.

 

Thank you

Regards,

Pooja