However, wine and confronted them with the

even changes appeared the consumption in the EU has dropped around 240 million
hectoliters after the financial crisis and then stabilized in the last five
years (against 250 million hectoliters in 2007-2008). Tending to develop in
non-producing countries, it has decreased in producing countries. Then it is
fair to say that wine producing has been developed outside of Europe while it
has strongly regressed in Southern Europe (France, Italy, Spain).  Indeed, after the 2008/2009 economic crisis,
consumption is slightly up to 242 million hectoliters in 2016. The trend
remains at a reduction in consumption in traditionally consuming European
countries and a development in the rest of the world. Even if these countries
are still important markets, their volumes consumed represent a declining share
of worldwide consumption. The changes observed in world consumption since the
1990s have included leads the major European producer countries to position
themselves differently in the world market of wine and confronted them with the
competition of the new producing countries.